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Isometric village with a school, a pool and fields

Art direction · characters and sets

Três ciclos, três mundos

The art grows up with the learner.

RED · EduQA project · Directorate-General for Education (DGE)

Type: Art direction · characters and sets
Audience: Primary and lower secondary · ages 5 to 15
Lens: Daylight
Credits: RED · EduQA project · Directorate-General for Education (DGE)

A six-year-old and a fourteen-year-old need different worlds. For primary, round shapes and midday light. For the middle years, a comic-book line and late afternoon. For lower secondary, ink, texture and lamplight.

In all three, a diverse and inclusive cast, designed to read on a small screen and in a classroom.

visual languages: 3
years of age: 5-15
characters: 30+

Child building a sandcastle on the beach — Primary · beach RED · EduQA project · Directorate-General for Education (DGE)

Bright child’s bedroom — Primary · bedroom RED · EduQA project · Directorate-General for Education (DGE)

Isometric school with music room and sports hall — Middle years · school RED · EduQA project · Directorate-General for Education (DGE)

School corridor with lockers and paper stars — Middle years · corridor RED · EduQA project · Directorate-General for Education (DGE)

City garden with a statue and buildings behind — Lower secondary · garden RED · EduQA project · Directorate-General for Education (DGE)

Cast

The characters

EpilogueExt. Lighthouse · Dusk

Let’s build the next world.